Linda Pham

Koshi

Koshi Brown Rice milk. The brief of this project was to collaborate with the client and create a fascinating viral video that showcased Koshi’s Brown Rice Milk and how it is produced from nature’s finest and most refreshing elements. 

Manulife

The objective of the campaign video, Manulife: I choose to live. I choose to be reborn, was to take advantage on the Cancer Awareness Day to talk with consumers about the early preparation/solution for critical illness in the most persuading way. Introducing life insurance for critical illness. It was the content with the highest organic view rate on Manulife Facebook within three days of launch with 2.5M views and 1,896 post shares.

Toa

TOA is a major paint company in Thailand and Vietnam. The brief for this project was to develop a nation-wide video in Vietnam to help launch TOA’s 20 Year Anniversary celebrations in Vietnam. The TV commercial reflects the brand’s concept of painting happiness across Vietnam through their products being used by generations of families over that 20 year period. 

Lottemart

A touching film for Lottemart, one of East Asia’s top 10 supermarket chains. Having made a bold and aggressive move into the e-commerce market the purpose was to make people feel closer to Lotte.vn by highlighting the human touch in an otherwise mechanical online shopping process.

Laurier

The brief for this viral video was to create an exciting action packed and yet entertaining presentation of the client's women's sanitary product, Laurier Super Slimguard. With a clear message as to the benefits of the product being, slim but strong. Within 24 hours after 1st airing, the viral clip resulted in a 1.74M organic reach and 19,332 organic shares. 2 days after 1st airing, the viral clip was organically shared by 11 famous hotpages/ forums/ influencers. 100% recall result for the product features and benefits being demo in the viral.

Essance

This viral video for Essance Cosmetics encouraged the youth of Vietnam to love themselves and be proud. While many brands set specific standards for women’s looks (white skin and big eyes). Essance embraces all kinds of beauty and the uniqueness of each individual. With the message “I love my face”, Essance inspires Vietnamese girls and enhances their self-confidence.

Myanmar Plaza

Myanmar Plaza – is Yangon’s first international shopping center. To launch the grand opening month, a Christmas event was developed with themed spaces with a festive atmosphere to give customers a place to celebrate with the whole family.